Cloud PBX market grew by 73% in client count and 19% in value
By the end of 2024, the number of companies using cloud PBX services increased from 1,500 to 2,593 — a growth of 73%. This exceeded the forecast of Data Hunters Research, which in 2023 predicted no more than a 50% increase.
In monetary terms, the market expanded from 720 million KZT to 853.7 million KZT.
Market volume of Kazakhstan’s CPBX market in terms of client companies (2023–2024)
Market volume of Kazakhstan’s CPBX market in monetary terms (2023–2024, million KZT)
Market volume of Kazakhstan’s CPBX market in terms of client companies (2023–2024)
Market volume of Kazakhstan’s CPBX market in monetary terms (2023–2024, million KZT)
Market volume of Kazakhstan’s CPBX market in terms of client companies (2023–2024)
Market volume of Kazakhstan’s CPBX market in monetary terms (2023–2024, million KZT)
Kcell maintains leadership; Beeline is the fastest-growing player
Mobile operator Kcell remains the largest player, accounting for 34% of clients and 55% of market value.
A noticeable competitor in the market is Beeline, which recently launched and is scaling its CPBX offering, capturing a 14% share.
Significant shares are held by foreign players: Russian onlinePBX and Sipuni hold 21% and 5% of the market respectively; Ukrainian Binotel accounts for 21%.
New contenders on the horizon
In 2025, TTC joined the market. The company started with basic functionality and is gradually expanding its service portfolio. This may shift the competitive balance and intensify rivalry in the coming years.
The country’s largest operator, Kazakhtelecom, has announced plans to launch a CPBX service by 2026.
Market results & forecast
The 2024 outcomes confirm the high potential of the market: analysts expect continued growth, with a CAGR exceeding 30% in the next few years.
Order the detailed 2025 Kazakhstan cloud PBX market report